Our Investment StrategyOur 10 Year Plan includes 5 core investment areas, along with a set of amplifiers that support power building and systemic change.
Our initiatives are direct reflections of the hopes and needs of the people who live here and those who wish to return.
INVESTMENT AREAS
AMPLIFIERSEconomic Power
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The 40x40 neighborhood has reliable, responsive resources for economic and social wellness.
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Rise East funding will help to seed and disperse the 40x40 Community Fund for Economic, Social and Cultural Wellness. This fund will support Black families and small businesses, with an initial focus on rapid-response funds for housing and economic stability; micro-grants for Black businesses; and community healing funds for Black arts & culture.
Knowledge Power
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Residents and leaders in East Oakland have timely, trusted, and actionable data to make decisions that center and benefit the community.
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Rise East funding will help to launch the 40x40 Community Data Trust to build, host, and govern a robust repository of 40x40 data for community-level insights, action, advocacy, and system accountability.
People Power
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40x40 residents are connected to resources and opportunities through a network of peers and youth leaders.
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Rise East funding will help to build social capital by investing in community ambassadors — paid positions for residents to serve as peer navigators, connecting residents to resources. We will also support youth-led innovation by scaling community liberation education programs and formalizing youth advisory bodies.
Cultural Power
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East Oakland residents control the narrative about their community and advance a hopeful vision that celebrates the community’s assets, strengths and potential.
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Rise East funding will invest in narrative change efforts to shift mindsets and lift community voices. This will include supporting local Black artists and multi-generational storytelling, expanding the 40x40 narrative change healing circles, and launching the Town Story Collective campaign.
Political Power
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East Oakland residents and leaders have the political power to determine their own destiny and make lasting, systemic change.
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Rise East funding will invest in organizing and advocacy for neighborhood, policy and systems change. This will include analyzing how public funds are currently used through an equity lens and advocating for changes and reparations.
FUNDING MODEL